[ March 24, 2008 ]
Executing communications strategy: 4 reasons it fails (Part 2)
Last time, we covered 2 main reasons that communications fails in execution. This time, we will wrap up the series with discussion of 2 more reasons.
Archive for March 2008
[ March 13, 2008 ]
Does Your Marketing Need an Oil Change?
I recently overheard a conversation between neighbors chatting about a local mechanic’s shop. The people were complaining about how this particular local mechanic tried to upsell them on additional services and charged them $100 just to turn off their engine light without even fixing the issue. It seems that this mechanic is known in the [...]
