Today’s enterprise employees use, hopefully at home, Flickr, Yahoo!, Facebook, and other online tools with rich user experiences. Increasingly, they are demanding that at work.
Archive for June, 2011
How do you stop nurturing and start selling?
Posted on June 14th, 2011 in Lead nurturing, Sales | 1 Comment
Do you surprise the prospect based on their behavior? Or, do you ask for permission to move them into sales? Or, maybe you have a “good relationship” already so it isn’t really a surprise?
Is B2E the next frontier?
Posted on June 13th, 2011 in Business, Communications | No Comments »
We all know about B2C and B2B communications. You might even know about G2C. But what about B2E? Are we missing the boat?