Client Spotlight: Ranking Manager

You probably wonder how you're doing on the search engines. Are you at number one yet? How many first page rankings do you have? Ranking Manager can tell you.

Ranking Manager allows users to view, track, and analyze how their site, as well as their competitors’ sites, rank in any search engine for any keywords. The Standard edition is designed for users concerned with their own site. The Professional version adds powerful customization and time-saving tools for search engine marketing agencies and professionals.

Over the last few months, Synaxis has helped Sophtware rethink and reposition Ranking Manager in the marketplace. Synaxis created a marketing strategy and brand strategy to determine where version 6 of the product should be targeted. The Web site represents the first execution of the strategy. Much of the visual elements, including interface elements in the software, have been rethought and redesigned.

“A lot of products have emerged since we first created our first search engine ranking product back in 1998. Since then, our competitors have tried to compete by adding bells and whistles. Unlike them, we’ve maintained our focus gathering reliable and accurate data. Coupled with our wide variety of reports and charts, this allows our users to analyze real search engine rankings,” says Michael Lange, Sophtware founder and lead developer.

This focus is shown in new Ranking Manager features that enhance the speed and clarity of using the product. Other new features include dramatically improved charts and reports, improved reliability, and better support for multiple projects.

To learn more about Ranking Manager, visit http://www.rankingmanager.com.