February 2008 Newsletter
Don't Be A Holographic Marketer
In the same way that a hologram contains all information in every part of the image, holographic marketers try to create marketing pieces that can stand alone.
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Executing Your Communications Strategy: It's Much Harder Than You Think
For many companies, there is a considerable gap between communications goals and communications results. The first reaction by many of these companies is to develop a new communications strategy. Is this the right choice?
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Client Spotlight: Hunter College
Founded in 1870, Hunter College is a senior college of the City University of New York (CUNY).
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News: A Local Talent Signs on as Art Director with Synaxis
Synaxis continues to expand as Atlanta talent, Ali Harper, officially commences work as Art Director.
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