Put marketing at the center of your enterprise. Synaxis is a marketing and branding consultancy dedicated to helping its clients increase brand awareness, improve sales tools, and increase qualified sales leads.

October 2007 Newsletter

Is Your Brand Positioning Making Selling Harder?

There are many tools that you as a marketer have in your arsenal to help you market and promote your company. Perhaps the most powerful, yet least understood, tool is positioning.
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Specialization or Generalization?

A laser-like focus on one market with one specialized service will create the perception (and eventually reality!) of market leadership.
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Client Spotlight: Rolta International

Rolta is a global leader in providing specialized IT-based solutions to the geospatial and engineering sectors, including ship design.
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News: Synaxis Announces Continued Growth with the Signing of Two New Clients

Marketing and branding firm Synaxis announces the addition of two new clients: VTA and the Georgia Tech Research Institute (GTRI).
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