October 2008 Newsletter
Is Your Brand Totaled?
Your brand is the character of your company—not the identity. Your company's identity is just the visual representation of the brand.
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Do You Own Your Compelling Content?
Do you own the compelling content on your Web site? If you do not have an active blog or newsletter section, you likely rely on content from other resources to deliver fresh content and value to your readers.
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Synaxis Signs on to Create a New Communications System for Global Aero Logistics
Atlanta marketing, branding, and technology firm, Synaxis, recently signed on to create a strategic communications system for Global Aero Logistics (GAL). GAL is a private airline holding company based in Peachtree City, Georgia.
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