Execution

Academic Marketing

Academic marketing deserves the same skill, thinking, and dedication given commercial marketing. Behind this idea is the belief in the universal importance of communication.

Marketing Automation

Marketing Automation

Today’s marketing demands high engagement with your prospects without trying to sell them anything. Only marketing automation can help with this.

Implementation

Implementation

Strategy without execution is empty. The best strategy is useless if it is not brought to reality.

Lead Nurturing

Lead Nurturing

Few leads developed by marketing are sales-ready. If these unqualified leads are delivered to the sales team, they are ignored and forgotten.

Lead Generation

Lead Generation

More and more, marketing is being called on to generate leads for sales. Because this is a new, evolving mandate, getting qualified leads for your sales team is a constant challenge.

Macroscope - Marketing and Sales Intelligence Tool

Marketing and Sales Dashboards, Intelligence, and Reporting

A comprehensive view of your entire marketing and sales pipeline. This tool allows you to establish benchmarks and track the progress of your strategic and tactical marketing and sales initiatives and projects.

CRM Implementation

By now most organizations realize the importance of using a Customer Relationship Management (CRM) tool or platform.

March 2010 Newsletter

It's an exciting spring so far. Lots of new clients and interesting projects. I want to return to the topic of search marketing in this issue, as we've seen lots more interesting in organic search recently. For a long time, paid search was what clients wanted to talk about and work on, and now we're back to good old search rankings. I think it's because SEO doesn't cost per click, and people are frustrated that PPC costs keep increasing.

Pages

 
RECENT CLIENT SUCCESSES
$6 million sales from website
leads in the first 6 months
after site launch
Using integrated marketing and sales technology, tools, and processes, we were able to produce and demonstrate which sales came from the website. Contact us for more information.

Follow us on