Next Generation Science Standards Website (Phase 3 Launch)

Using a Drupal 7 website, Synaxis developed several methods of searching and filtering the content. For the NGSS hosting we implemented two reverse proxies and multiple load balanced web servers that would maintain performance even during heavy loads of traffic.

Mobile Driving Webpages

If you haven’t looked at USA Today’s website in the past couple weeks, you’re in for a surprising experience when you call up the page on your laptop—you’ll think you’re on your mobile device, not your laptop.

Three Basic Principles of Web Typography

Typography on the Web has come a long way in the last couple decades. In the past, Web typography was rarely well designed due to technical limitations. Although constraints do still exist, doing a little extra to create clear, readable typography on the Web is both possible and smart. Quality Web typography improves communication. It also enhances flow and interactivity. Your written content is usually the most valuable element on your Web site. Thus, prioritizing your Web site typography is actually highlighting your most profitable resource. Below are three basic, but important rules to abide by when considering typography on the Web.

Push the Limits on Print

One thing that I encourage clients and agencies to do is to take advantage of all the print techniques that are available. Too many times, whether it be because they are in a rush or it just slips their minds, designers and creative directors opt for more typical printing methods: four-color process on the standard house sheet. Maybe using a spot color if the project warrants it.

Helvetica is Everywhere, and I'm Voting Yes.

American Apparel. Mac. Crate & Barrel. Target. The list of brands represented with the typeface Helvetica goes on and on. And on. I recently saw the documentary "Helvetica", written and directed by the filmmaker Gary Hustwit. The feature-length film uses the famous, yet controversial typeface to tell a comprehensive story about typography and visual culture over the last fifty years.
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